Analysis of the awareness of electronic commerce products offered by commercial banks in Tanzania: the case study of Tanzania

dc.contributor.authorMark, Denis
dc.date.accessioned2019-12-18T10:02:18Z
dc.date.accessioned2020-01-08T09:55:22Z
dc.date.available2019-12-18T10:02:18Z
dc.date.available2020-01-08T09:55:22Z
dc.date.issued2008
dc.descriptionAvailable in print form, East Africana Collection, Dr. Wilbert Chagula Library, Class mark (THS EAF HF1040.9T34M36)en_US
dc.description.abstractThe purpose of this study was to analyze the awareness of e-commerce products offered by Commerce banks in Tanzania to the account holders. Commerce banks are incurring high costs, wasting a lot of time and making many errors in processing the transactions manually; these problems lead most of the commercial banks to use e-commerce techniques their products. Based on the survey of 150 respondents in Dar es salaam, Morogoro, Mwanza, Arusha and Dodoma, the data was collected using Chi-square and latent variables were tested using multiple regression. Data was presented using tables and charts. The findings of the study indicated that the account holders are aware of the e-commerce products offered by Commercial banks, it was also observed that account holders are aware of the commercial banks` e-commerce products to the large extent do not make use of them and lastly commercial banks e-commerce products do not meet users` requirements. It is recommends that commercial banks use e-commerce technology in offering their products and they should educate their customers about the advantage of this technology before introducing in to the market.en_US
dc.identifier.citationMark, D (2008) Analysis of the awareness of electronic commerce products offered by commercial banks in Tanzania: the case study of Tanzania.Master dissertation, University of Dar es Salaam, Dar es Salaam.en_US
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/5861
dc.language.isoenen_US
dc.publisherUniversity of Dar es salaamen_US
dc.subjectE-commerceen_US
dc.subjectElectronic commerce productsen_US
dc.subjectCommercial banksen_US
dc.subjectTanzaniaen_US
dc.titleAnalysis of the awareness of electronic commerce products offered by commercial banks in Tanzania: the case study of Tanzaniaen_US
dc.typeThesisen_US

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