Impact of information and communication technology usage towards the growth of tourism sector in Tanzania
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Date
2019
Authors
Journal Title
Journal ISSN
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Publisher
University of Dar es salaam
Abstract
This Study aimed at analyzing the impact of ICT usage towards the growth of Tourism Sector in Tanzania. The specific objectives of the study were to determine the impact of ICT towards the growth of Tourism sectors in terms of Accounting Profit, Labour, productivity and Marketing performance. In this study a total of two hundred (200 ) staff/ employees were selected from twenty (20) tourism companies from Dar es salaam and Arusha, questionnaires were distributed to ten (10) employees in each tourism company selected and out of that five were key informants. A part from using primary methods the study also employed Secondary methods in collection of data .Descriptive statistics were used to analyze the findings using frequency and percentages and ordered/ ordinal logistic regression model was also used to present the findings. From the findings the study found that out of the three dependent variables (Accounting Profit labor productivity and marketing performance) only two (Marketing performance and labor productivity) are influenced by the independent variable which is ICT usage .The findings showed that accounting profit is not influenced by ICT usage but rather by other factors. The study recommends that tourism organizations should ensure that information and communication. Technology is effectively used throughout their daily operations. The study has also recommended to the organization that the use of ICT for international business actions can remarkably reduce firm’s costs and thus strengthen the firms’ internal resource-base for its international operations. The study provided recommendations to the regulatory authorities and policy makers concerning internationalization of the Tourism. The study discussed the importance of having suitable rules that will enable Tourism in international business. The study has recommended that regulations on the taxes that are being charged to the tourism should be evaluated as most of the business owners complained on the higher costs that are associated with taxes. The government should review and update on the policies and regulations patterning to the taxes that are being charged to the Tourism. This study covered the role of information and communication technology in facilitating the growth of tourism in Tanzania the study used Dar es Salaam and Arusha regions. Also the study concentrated in only three variables
Description
Available in print form, Eat Africana Collection, Dr. Wilbert Chagula Library,(THS EAF GI55. A2T34 M632)
Keywords
Tourism, Economic development, Information storage and retrieval system, Tanzania
Citation
Mohammed, S. (2019) Impact of information and communication technology usage towards the growth of tourism sector in Tanzania,Masters dissertation, University of Dar es Salaam, Dar es Salaam.